Sunday, 21 January 2018

Youtube - Not for the Part Timers anymore!


By reading the title you might have got many questions in your head!
But yes, its a harsh fact that you really cant be a part time youtuber. Youtube doesn’t say so but it most likely means the same.
In the past few years, there were many channels created on Youtube. Many channels where copied content were uploaded which use to cause losses to the original makers. Many channels uploaded inappropriate content like there are many channels which feature kids and the videos are not suitable for the advertisers to choose from the list of videos on which they want to play their ads on.
Previously, the moment you created your channel you could monetize your videos and ads would appear and in the subsequent months you would earn some money but in Apr-17, Youtube came up with a 10,000 views threshold on the channel to be eligible for monetizing your videos. Youtube basically didn’t want the fake, inappropriate, abusive and unoriginal content featuring channels to become Youtube partners but 10k views was not a big barrier and it didn’t prevent them from stopping. Since Jio’s inception in India, Youtube witnessed a lot of humongous number of new channels which crossed 10k views and they hardly earned $100 in 1 year. Many of those channels earned just $2–2.5 every month.
Advertisers boycotted Youtube in 2017 as they saw many of their ads were being played on inappropriate videos and channels that had a very low traffic.
Since Advertisers are more important for the Youtube business, Youtube has now come up with a new rule that new channels should have 1000 subscribers minimum and in the past 12 months the channel should have 4000hrs of watch time just to be eligible for monetization.
4000hrs makes it 2,40,000 minutes of watch time. Now say if the average video retention period is 1 minute on your channel, then you must cross 2,40,000+ views in the past 12 months.
Its not like you accumulate 1 lifetime 4000hrs of watch time in 2 or 3 years and you can apply for monetisation. They will check the watch time for past 12 months. Not a worry for the big youtubers as they get these many videos from their single video itself.
Even if you become eligible for monetisation and your monetisation turns on, you are not yet safe. You will still have to generate 4000hrs of watch time every subsequent 12 months to keep your videos monetised. And if you dont achieve this, Youtube will turn off your monetisation and the reason being low traffic. Beware as you cannot use bots to generate watch time as you cant cheat Youtube. They will detect it some day soon and your channel will be deleted from youtube.
So its a big gamble. This rule will take down the small channels and also will demotivate new creators on the platform.
If you are planning for a part time youtube career, you are risking your time because its not as easy as creating videos in free time and upload. Its not as easy as ‘You need that 1 video that goes viral’ and gives your channel a shoot up. Its more about how you play by the Youtube rules, policies, copyright issues, community guidelines. And all this managing in part time is near to impossible.
I am not demotivating you but yes you can give it a try :)
#Youtube #NewRule #Monetization #Videos #Patience #parttime #400k #1000 #Subscribers #Watchtime

Indian Viners be like!


‘Vine’ is the word which is a latest Youtube buzz in India but few of the people know about this term.
Everywhere people as soon as they hear this term, they think its ‘Wine(alcohol)’
I once said to a Sales representative in an electronics showroom that i need a good DSLR as i make vines for my channel on youtube and he was like ‘Oh so you have a food and beverage channel? and you make alcohol stuff and post it on Youtube? wow! thats cool!’
Vine means ‘short and funny videos’ and Viner means ‘people who make and upload short funny videos on internet’
Coming to the vine industry in India, it is still not very well known but it has shown a huge market growth in India for some top Indian youtubers like Ashish Chanchlani, Harsh Beniwal, Bhuwan Bam, Mostly Sane, Hasley India, Be Younick, etc
These people are the visionaries of vine market on the Internet for India as they were inspired mostly from Logan Paul, Amanda Cerny, etc other International Youtube stars
If you look at Ashish Chanchlani’s vine channel logo it is almost the same as of Amanda Cerny’s
Ashish Chanchlani is well known for making vines on ‘That Friend who always………..’
BB ki Vines is known for his in-house videos with 12+ different characters all played by him with marvellous level of scripting and humor.
Be YouNick does make videos with professional cinematography and editing but the content is not great
Harsh Beniwal is very good in experimenting with his content.
Mostly Sane and Hasley India always keep on uploading stuff like
  1. Types of Boyfriends
  2. Types of Girlfriends
  3. Types of Ex-boyfriends
  4. Types of Ex-Girlfriends
  5. Types of perfect boyfriends
  6. Types of perfect girlfriends
And when the BF-GF part is over they switch on to stuff like
7. Types of Mothers
8. Types of Fathers
9. Types of Security guards
10. Types of people in a concert
11. Types of people in a washroom
12. Types of singers
So there are endless topics for them
2017 witnessed a lot of new Indian vine channels on youtube.
Let see if 2018 will witness some new youtube stars or will there be the Ashish, Harsh, BB, Be YouNick domination? Only time will tell as youtube has made rules favoring the big players and discouraged the new youtubers so it will be tough to rise from the new policies set by Youtube.
#Viners #Indian #AshishChanchlani #HarshBeniwal #MostlySane #RealShit #BBKiVines #AmitBhadana #BeYouNick #HasleyIndia

Tuesday, 16 January 2018

METACAFE issue - videos appear to be inactive


Are you facing an issue where your videos look to be ‘Inactive’ after successfull upload on Metacafe?
Don’t worry. Not an issue.
Once you successfully upload your video, it takes some minutes or sometimes even 20 minutes for the processing where your video is scanned by Metacafe programs to check for any copyrights, etc. Once processing is completed, you can add custom thumbnail and edit names of your video while your video is inactive.
Your videos are reviewed manually by Metacafe team for a number of things from titles, description, video content, etc. This takes time as Metacafe has its own process and does not have everything advanced like Youtube so be a little patient. It sometimes even takes 1 full week to make your video active and sometimes just few minutes.
Eg. I uploaded a video with title ‘Dawood: The Untold story’ and Metacafe making the video active after 1 day, they changed the title to ‘Daw*od: The Untold story’
Don’t panick if you see your videos ‘Inactive’ for a long time. You can always contact their support team.
#Metacafe #Inactive #Videos #Support

Indian Flag v. US Dollar - The lesser known facts

Vs.


Remember last year’s ‘Amazon selling Slippers with Indian Flag themes on it’ which were boycotted by Sushma Swaraj controversy?
There were slippers, shoes and many other products themed with indian flags on it up for sale on Amazon’s site.
Some random person retweeted to Sushma Swaraj and the minister of external affairs demanded amazon to remove all those products with Indian flag as it’s themes and also demanded an apology from Amazon and if denied by Amazon she also threatened them that no further visas will be issued to amazon officials and the issued visas will be cancelled. India being a huge market, Amazon took the matter with utmost concern and removed all those products from all its websites and apologized.
Here, Our national flag was protected from disrespect.
But did you check the ‘Commando 2′(an Indian movie) poster which was released right about the same time?
It had the male lead Vidyut Jamwal running/sprinting on the US currency notes.
I am sure nobody bothered about that poster. But would we not have boycotted that poster if it had Vidyut sprinting on Indian Currency notes or Indian Flag in place of the US Dollar?
If we respect our things, we should also respect others.
US doesn’t mind if some website sells underwears with US national flags as the theme. But if we mind some website like amazon disrespecting our national flag then we should also not disrespect other’s national property.

#IndianFlag #USDollar #Amazon #SushmaSwaraj #Commando2 #VidyutJamwal

Monday, 15 January 2018

ULLU ka Pattha means?


It means ‘dumbass’.
The term ‘ullu’ is used to refer a dumb guy because an owl doesn’t respond to your actions much.
 This term was coined by a Sardarji(Punjabi guy) who once woke up in the morning at 3am to pee and spotted an owl outside his window. That window had bars. He tried to fijit but the owl didn’t respond. Here, the owl was smart because he knew that the human cant reach upto him so he was saving his energy but the punjabi guy then angry with the fact, made up his mind that owls are dumb. ‘Pattha’ is a leather belt which we use to hold up our pants and also is used to slam dumb teenagers when they make foolish or stupid mistakes. 
And thus ‘Ullu ka Pattha’ means you are such a fool that even slamming you with a leather belt won’t make you any smart.
#Dumbass #Ullu #Pattha #Sardarji

Sunday, 14 January 2018

World, Stop criticing Logan Paul!


“Logan Paul vlogged a dead body” and the internet took by storm!
Many celebrities, politicians and Roasters criticised the fact or i would say spoke negatively for Logan Paul’s dead body vlog. I agree it was completely unprofessional but do you know that he is just a 22 year old?
If you check his Youtube channel description, you will see ’22 year old kid in Hollywood making crazy vlogs’
That’s my point. He is still a kid and a crazy kid. That craziness has given him 15 million+ subscribers, billions of views and made him an internet celebrity.
Secondly, he has spent his late teen years and early Vine and Youtube career with his other Youtuber mates as roommates so he has not got that much of a parental guidance during his important years.
Thirdly, he is a youtuber and content creators are always looking for some fresh content. I would say they are hungry for content.
Now, after uploading 500+ videos you would either expect him to be a highly professional youtuber but this mistake of vlogging a dead body was about to come from someone or the other and it came from Logan Paul. Can we expect not a single major mistake from 500+ videos?
Now was it not his team’s responsibility to stop him from shooting a dead body’s video? Or were they immature like Logan Paul? Will google take action against all those 600k+ accounts who liked the dead body vlog?
Logan Paul’s channel is no more a google preferred. All his upcoming projects with youtube are either terminated or on hold. Its a major punishment for Logan.
He has deleted that vlog and has given a written and a video apology. Youtubers like PewDiePie roasted Logan Paul for his unprofessionalism but sitting in front of some machines and roasting others is easy.
Even Youtube is under pressure to punish Logan Paul and it will be tough for them to understand and accept his apology and give him a 2nd chance or unhold his future projects. You never know what will happen to his Youtube channel? They can delete his channel.
Some days back Logan tweeted saying ‘Taking time to reflect. No vlogs as of now”. Can you think what a person is going through his mind and body who has vlogged 500+ videos in 500+ days and suddenly its 2 weeks of silence due to 1 mistake?
Personally speaking, I am not a Logan Paul fan nor do i watch his daily vlogs but he shouldn’t be punished so badly. He is still growing up and he is just a kid. He deserves a 2nd chance.
#LOGANPAUL
#Youtube
#SuicideForest
#Deadbodyvlog

Wednesday, 10 January 2018

10 ways to earn through YouTube


So since I’m a Youtuber, many people repeatedly keep asking me ‘how much did you earn?’, ‘you are getting good views so how much money did you make from your videos?’ and i get some weird inquiry questions like ‘Hey, you get $1 for 10 subscribers right?’, ‘you get $10 for 1000 views right?’, ‘and how much do you earn if you get 100 likes on your videos?’
Let me clear these questions!
First and foremost Youtube does not pay youtubers for the number of views, likes and subscriptions.
Secondly, Youtube is not a job that you got by clearing an interview and you would get some salary at the end of the month.
Youtube is like a business and when you setup any business there involves a buffer period at the start i.e you can’t just open a restaurant and expect earnings the next day right? It takes production cost, marketing, salary of employees, etc Similarly Youtube has its own rules. Once you start a channel and once you keep uploading videos on a consistent basis, slowly slowly you get to unlock different features on your channel. Then your channel must reach 10k+ views to be eligible for monetizing your videos.
Now, its seems simple but its not that easy. You cant just cut-paste other people’s videos, modify it and upload for views. Youtube if not then, 1 day they will take action. They need original content
Lets cover some ways of earning through youtube
  1. Adsense revenue: Once you cross 10K + views on your channel, you can apply for youtube partnership. Youtube will scan your channel for any copyright strikes, community strikes and if your channel is in a good standing it will approve and then you can apply ads on your videos. Revenue generated can be checked in Adsense account. Earning CPCs differ from country to country eg. if your video gets an impression ad of some Indian movie like ‘Bahubali Trailer’ then you might earn $0.01(for 1 complete ad view) but if your video gets an Ad impression of some hollywood movie like ‘Avengers’ then you might earn $0.5(for 1 complete ad view) and so on. Earnings grow with time. Top Indian Youtubers like Ashish Chanchlani earn more than Rs5 Lacs per month through this.
  2. Affiliate marketing: There are sites like Amazon, Flipkart, sharepop which give you affiliate marketing commission if you place their product links in your video description and some person goes to that link and buys that product. You get a commission of 4–12% depending on category of product sold. Eg. Phones have 4% commission and Apparels have 10%. So if someone buys A Nautica Shirt worth Rs5000/- from your affiliate link then you get Rs500/- Same way for apps. There are apps which even give you $3 per installs. This doesn’t need any eligibility but earnings are very less at the start as web traffic will be low for new channels
  3. Sponsorships: Say for eg you are creating a travel vlog or a video on travelling. If you are a recognized youtuber and have good traffic on your channel with more than 1 lac subscribers you might get sponsorships from travel companies eg. Yatra, musafir, etc. Views on your videos and subscriber count both are considered by companies who would sponsor your videos. You will have to place their logo in your video or you can have an audio saying ‘ This video is brought to you by XYZ’. You can earn good but you need an established channel for this.
  4. Product placements: There are sites like famebit which needs 5k+ subscribers and grapevine needs 10k+ subscribers to apply for product sponsorships. For Famebit, you can earn between $50 - $500. If you have just reached 5k+ subs then don’t ask for anything above $50. If you have lacs of subs and have good web traffic on your videos then you can demand for $300. If you get millions of views on your videos then you can ask for $400-$500. Make sure you present the product in a positive way and also you promote their products with your video script i.e it shouldn’t look purposely done if you are bringing in that product in your content. You have to tell youtube by checking the box besides ‘Includes Product placements’ in advanced settings while uploading.
  5. Collaborations: If you are a recognized youtuber you can get collaboration requests from other youtubers. You can demand for some money based on how big or small their channel/production is.
  6. Channel Promotions: If you are a recognized youtuber, you will get requests for channel promotions. You can place a promotion clip of 20–30 secs at the end of your videos. You can demand money based on how big/small the other channel is.
  7. Website links: You can place your website links in your video if you have 1 and increase traffic on your website. If your website is monetized then it will give some more earnings
  8. Blog/Social media: Since you cannot put a direct clickable link for these in your videos, you can place your social media links, blog links, other video streaming site links in video description and add traffic there and earn some money
  9. Merchandise selling: Say you get many comments in your videos so you can give an offer like ‘Tell us why you like our channel? and the most genuine answer will get free merchandise. This will market your product and can lead to more buyers. You can tie up with brandzup media to make your own merchandise. You will earn good if you are a recognized youtuber.
  10. Talent Hunt competition: Say you are a recognized Chef and you come up with a contest on your channel ‘Most Innovative Recipes’ and the Winner will get a chance to feature in 1 video. You get 1000s of recipes from participants which is also an earning. Plus sharing of knowledge will definitely grow your channel. Another example would be say you are a recognized Viner and you come up with a contest ‘Best Mimicry of you’ will get a chance to work with you in your upcoming ventures, etc That also is an indirect earning.
So here are the 10 basic ways to earn from youtube. There are very less earnings unless your channel is small. But yes you earn a lot if you keep uploading good content and keep growing your channel. But yes, there are rules at every step. Do read the Youtube and adsense policies carefully because 1 mistake can bring you down to zero no matter how pure, original, good or appreciative work you are doing on your channel.
Tip: Subscribe to some tech channels as they bring in latest Youtube news which will keep you aware all the time of what to do and what not to do on YouTube
All the best if you are now going to take up YouTube as your career :)

#EarnThroughYoutube #10WaysToEarnThroughYoutube